core research

Research Services, Consumer & Audience Studies

Primary Research

Telephone Surveys
Customer cards and other print surveys
(using Scantron 2250)
Internet & other new technologies
Focus Groups
In-store intercepts

Secondary Data Analysis

Database: Access
Archival Searches

Internal Quality Control

Mystery Shops
Climate Surveys

Consulting Services

Strategic Planning Process, Marketing Plans and Sales
Feasibility studies
Image and promotion campaigns
Advertising production and placement

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